London Broncos, working with Woodlands Primary, won the Kingstone Press Championship Project of the Year for the ‘Be at School on Time’ initiative, in Monday night’s awards.
John Keyes, London’s Community Manager, has been working with the school (formerly Hathaway Primary), since London’s move to Ealing, and the program was designed as a three week initiative to encourage school children to arrive at school earlier.
Head teacher at Woodlands Primary, Harinder Rana, said the program had been an overwhelming success: “Our children, parents and staff built an instant rapport with John and his team.
“We all very much appreciate and value the work that the London Broncos have done and are continuing to do with our school.
“The children were genuinely motivated by the Be at School on Time initiative because of the connection they feel for the players and John, they wanted to please them. Parents were also keen to support this.”
The program ran on Monday mornings, and included the London Broncos players, Buck (the Broncos mascot) as well as bottles of water and apples as an incentive to drive the children’s desire to get to school on time.
Sonia Matharu, assistant head teacher, also spoke of the program’s success: “Congratulations to all at London Broncos! We are extremely pleased that the ‘Be At School On Time’ project has won this well deserved award.
“Without fail, John Keyes and his team have done a fantastic job getting to school for 8:30 am on a Monday morning! Our children and parents have been welcomed with free bottles of water, apples, encouragement and friendly smiles from the Broncos mascot and players.
“At Woodlands Academy, we have noticed a more positive attitude towards punctuality and an improvement in the amount of pupils arriving on time. We look forward to continuing this partnership.”